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Calling all college students!

August 9th, 2006 (12:54 pm)

Did you know that 89 million Americans volunteer?

Better yet, did you know that 46% of 18-24 year olds volunteer 3 or 4 hours a week?

It's true! This shows a dedication to volunteerism and political action beyond what students are generally known for.

This age group is the incoming generation of voters, policy makers and future leaders of America, and absolutely vital to the continuing success of volunteer service in their communities.

S.A.V.E. (Support American Volunteer Efforts) currently has a bill before Congress that if passed would grant up to $2,000 in a tax rebate to people who volunteer for nonprofit organizations.

The only way to pass this bill is to let Congress know that Americans support it!

Go to the S.A.V.E. website and vote for the S.A.V.E. bill! You could win a case of Annie's Macaroni and Cheese and also help make the S.A.V.E. bill a reality.

Comments

Posted by: rootfireember (rootfireember)
Posted at: August 11th, 2006 05:15 am (UTC)
Copy Critique

Did you know that 89 million Americans volunteer?
Better yet, did you know that 46% of 18-24 year olds volunteer 3 or 4 hours a week?

Keep in mind you’re sending this to people who already know about volenteering. Teengers volenteer? Great. What else is new?

It's true! This shows a dedication to volunteerism and political action beyond what students are generally known for.
This age group is the incoming generation of voters, policy makers and future leaders of America, and absolutely vital to the continuing success of volunteer service in their communities.

Again: So. What. This isn't new, it's a lot of filler.
You could've just shortened it to: "Many of the youth of our nation- our future leaders, policy makers, and voters- Volenteer".



S.A.V.E. (Support American Volunteer Efforts) currently has a bill before Congress that if passed would grant up to $2,000 in a tax rebate to people who volunteer for nonprofit organizations.

-Tell us more about the bill. How about a link to the bill's description? Tell how it will improve OUR lives, why we should care.

Go to the S.A.V.E. website and vote for the S.A.V.E. bill! You could win a case of Annie's Macaroni and Cheese and also help make the S.A.V.E. bill a reality.
How does voting on the website affect congress and the bill? Signature petitions aren't known to be that affective. Is this a lobbying campaign? And the case of Mac 'n Cheese is a bit.. cheesey. If we care, do we really need a case of Mac 'n Cheese to goad us into doing 'the right thing'?

Posted by: rootfireember (rootfireember)
Posted at: August 11th, 2006 05:17 am (UTC)
Re: Copy Critique

excuse the poor spelling. I should've clicked the spellcheck option. Blah

Posted by: Kelsey (xxfailenstarxx)
Posted at: August 11th, 2006 03:37 pm (UTC)
Re: Copy Critique

If you would like to learn more about the bill you can visit the S.A.V.E. website for information.

The case of Annies Mac & Cheese is just a promotion we're running. Andrew Martin, the founder of Annies and former president and CEO of the company is the author of the S.A.V.E. bill. Annies has generously donated several cases to use in our publicity campaign. It by no means is meant to be a way to "goad you into doing the 'right thing'."

The voting is significant because it shows Congress that people support the bill. The more support the bill receives the better the chances of it being passed by Congress. Every supporter of the bill brings S.A.V.E. that much closer to becoming a reality.

And finally, the fact that teenagers volunteer is actually a big deal. Most teenagers and college students are viewed as apathetic and not very politically active. The above numbers show otherwise and should be recognized and applauded.

Posted by: rootfireember (rootfireember)
Posted at: August 15th, 2006 05:49 pm (UTC)
Re: Copy Critique

The question is, who are you aiming this at?
The teenagers -who KNOW they're volenteering?-
or to other adults who don't?
Or are you trying to hit everone with one stroke?

The advertisement comes across as a bit sloppy; perhaps that's part of the reason why it wasn't well recieved @ the PC blog I first viewed it at; combined with the repetition.

Yes, repetition is needed to gain some recognition and to give the company a front-of-mind location; however, there is going overboard.

Posted by: ((Anonymous))
Posted at: August 18th, 2006 03:06 pm (UTC)
Re: Copy Critique

Honestly,
We are just a group of volunteers who believe in a cause and all we are trying to do is gain support of people who feel strongly about volunteering and understanding that sometimes getting something in return, such as the money (which will hopefully go back to the organizations that we volunteer for) will be a good way to start to get people to be more activated. Being that I am a college student a lot of people I know don't volunteer because they don't have the time because they need money to live.

We are trying to get EVERYONE to get involved in S.A.V.E.

I appreciate that you have taken the time to put in some insight and forethought that maybe we lacked because we are so involved in this, that maybe we need an outside opinion or perspective. I ask you then, how do you think we should go about telling people, seeing as how it seems that people view this as spam, what are your suggestions?

We can always use help, in any way, especially if it means getting new ideas and new ways to come across to people. If you volunteer, what entices you to volunteer, and would you be interested in what S.A.V.E. is trying to do, why or why not?

I'm just wondering...thanks!

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